Adobe, a couple of days back, unveiled the first integration between Adobe Sign and Adobe Marketing Cloud. The aim of the integration is to help organisations go completely digital, especially with process like credit card applications to inter-company forms, and more. The company also announced new Document Cloud integrations in the form of Box and Microsoft OneDrive. This particular integration can bring in a plethora of change in the developing business scenario in India. With the Make in India and other campaigns going full swing, digitization is the need of the hour and Adobe has stepped in, at the right time, with the right requirement.
Umang Bedi, Adobe’s managing director for South Asia said, businesses in India are looking at minimising or eliminating the use of paper by streamlining frustrating paper-based processes to more agile digital workflows. Powered by new integrations with Box, Microsoft OneDrive and the Adobe Marketing Cloud and innovations like Adobe Sign, Document Cloud holds significant potential for India in the years to come. The Document Cloud includes PDF solution Acrobat DC, Adobe Sign, which allows anyone to electronically sign and send documents from any device and a suite of companion mobile applications.
Bedi was also quoted as saying, with digitalisation of workflows a key focus area and the fast emergence of smart cities, the Government of India has accelerated its digital transformation agenda and is looking at driving nation-wide impact through use of technology. Adobe Document Cloud offers a robust and compelling proposition for government organisations looking to transform their end-user experience through digitization. According to Bedi, Adobe products were processing 150 million signatures every day, and in 2015 Adobe Document Cloud processed over 6 billion electronic and digital signatures. Corporate customers in India include Mindtree, IGATE, Tata Communications, and Hero Cycles.