Smartphone makers of today are trying their level best to connect with the audience they are catering to. Many are openly involving consumers into the development process of the devices while some are appointing ‘CEO’s (Chief Experience Officers) to obtain feedback on their newly launched products. Previously, Yu Televentures had involved enthusiastic audience in naming their smartphones. In another such attempt, ASUS has invited artists from all over the world in order to contribute towards the upcoming version of the Zen User Interface.
A ZenUI Designer Community was launched by the company in April 2016 to get all the creative minds around the globe at one single place. In this community, artists can submit their original designs that will be used as UI themes in the ASUS ZenFone smartphones, and possibly other future ASUS mobile devices. These artworks can be share for free, or as paid content through which the designer can earn revenue.
Submitted artworks and designs that will be approved by ASUS will be published on the ZenUI Theme Store for the global population of ASUS ZenFone owners to view, download, pay for if needed, and use. The ASUS Theme Store is a marketplace for theme designs and the company claims to have received about 35 million downloads since January 2016 alone.
ASUS ZenUI Designer Community contribution process as stated by the company is as follows-
- Interested artists can join the ASUS ZenUI Designer Community through their online portals, where they can register themselves and obtain templates for their design submissions.
- Once designs are submitted, they will go through a review process by the ASUS design and ZenUI teams.
- Approved designs will then be published on the ZenUI Theme store with the title, artists name and description
- Free and paid content will be listed as ‘free’ and ‘paid’ respectively in the ASUS Theme Store
- ASUS will credit commission payments on a monthly basis to artists who submit paid content and reach the payment threshold.