Boat is gearing up to launch its latest smart wearable, the Boat Smart Ring Active, in India. The company has officially announced that the new device will be available starting July 20, with pre-bookings commencing on July 18 through Amazon, Flipkart, and the official Boat India website. This upcoming smart ring promises to be a more affordable alternative to the Boat Smart Ring, which debuted in August 2023 at a price of ₹8,999.
Launch Details and Pricing
The Boat Smart Ring Active will be introduced at an introductory price of ₹2,999, significantly undercutting the cost of the previous model. This strategic pricing aims to make advanced wearable technology accessible to a broader audience. The device will be available in three color options and five different sizes, ensuring a perfect fit for all users.
Design and Features
The new smart ring will feature a durable stainless steel body, combining style with functionality. Key features include comprehensive health monitoring capabilities, such as heart rate tracking, blood oxygen (SpO2) monitoring, sleep analysis, and stress level assessment. These features are facilitated by a range of integrated sensors, offering users a holistic view of their health and well-being.
Additionally, the existing Boat Smart Ring offers functionalities like short-form video app navigation, music playback control, and camera operation. It also boasts a 5ATM water resistance rating and supports SOS calls. The Smart Ring Active is expected to include these features, alongside the promise of up to seven days of battery life, making it a versatile and reliable companion for daily use.
Conclusion
With its attractive pricing and robust feature set, the Boat Smart Ring Active is poised to attract a wide range of customers looking for a smart wearable that balances affordability and functionality. As Boat continues to innovate in the wearable tech space, the Smart Ring Active launch marks another step towards providing consumers with high-quality, accessible technology solutions.