Reports reveal that Microsoft wishes to tap in business opportunities that the proposed payments banks for the company will bring in. The company is currently communicating with some of these banks and is hoping that they will be able to seal the deal on some of them with intention to offer back-end support. The Report talks about Microsoft’s aim of capturing 40 percent of the cloud computing market.
Bhaskar Pramanik, who is the Chairman of Microsoft India, while speaking to the news site, added that Microsoft has 46 per cent market share as far as software-as-a-service is concerned. Overall cloud share of the company, which also includes infrastructure platform and software, is about 30 per cent of the market share. He also stated that they aim to touch around 40 odd per cent by the next financial year. Microsoft is recently seen to be heavily promoting cloud in all aspects whether it is partnering with state governments to promote SMBs or even trying to unveil new products with a ‘cloud first’ approach.
The quarterly net profit report revealed last month that Microsoft has obtained strong long-term growth in parts of its cloud business, which is a combination of services and software catering to corporations moving computing functions to remote data centers run by outside providers. The revenue for its flagship cloud services business Azure is reported to have more than doubled last quarter, the company said in the report, the “intelligent cloud” division that it includes, saw just 3 percent revenue growth in the period. The operating profits for the division dropped by 14 percent, reflecting non-cloud products included under its umbrella, such as traditional server software.
Microsoft’s best-known play in the cloud is Azure, which is now gaining ground on Amazon’s AWS unit. Azure commands about 10 percent of the $23 billion market, estimates Synergy Research, compared with AWS’ 31 percent.
