Intex has unveiled its new FitRist fitness band which has been priced at INR 999. The new fitness tracking band from Intex will be available exclusively via Snapdeal. The fitness tracker band is the second wearable device from Intex while the first was the iRist smart watch. At this price point, the Intex FitRist will be competing against the popular Xiaomi Mi Bandand Micromax’s Yu YuFit – both of which are also priced at INR 999.
The Intex FitRist packs an OLED display and much like other fitness trackers can measure health and fitness related features such as step monitoring, distance, calorie count, and sleep monitoring. The Bluetooth-enabled FitRist, once connected to the smart phone will show notifications for calls, messages, and mails. The company adds that the band can also help users control music track on their connected smart phones.
The company claims that the FitRist can offer up to 12 days of battery life. Additionally, the new wearable device also packs Remote Shutter feature that allows users to control the camera on their smart phones from the band itself. FitRist is water-resistant and splash proof preventing it from rains and accidental spills. It will be available in Dark Blue and White colour options. The screen on FitRist measures 0.86-inch with a screen resolution of 96 x 32 pixels. The device is compatible with Android 4.3 Jelly Bean and above as well as iOS 7 and above. It comes with Bluetooth 4.0 and weighs only 21 grams.
Commenting on the launch, Sanjay Kumar Kalirona, Mobile Business Head, Intex Technologies said, we have expanded our wearable segment with FitRist smart band for the fitness freak and tech savvy youth. We are happy to partner with the one of leading online marketplace – Snapdeal for bringing the fitness device exclusively to consumers and are confident that the platform will ensure quality reach.