LG Electronics has launched the ‘Clean India- Clean Brand Shop’ campaign that is in lines with the Government of India’s initiative, the ‘Swachh Bharat Mission’ for a clean India. The campaign will run a special cleanliness drive at all LG Brand shop locations in India and will kick start in Gurgaon. To mark this day, all employees of the LG Brand Shop, Gurgaon will wear LG branded t-shirts with ‘Clean India, Clean Brand Shop’ message and will encourage brand store owners in surrounding areas to pledge their support by maintaining cleanliness in and around their business locations as well.
LG will use its presence across India in order to facilitate the campaign in its full strength. All of the company’s employees have been notified to participate and help towards building a cleaner India. LG targets to clean a total area of 2.6 Lac sq. ft. (approx.) of India in its first round of cleanliness drive.
Speaking at the launch of Clean India campaign, Ashutosh Pant, Regional Business Head-Haryana & Rajasthan, LG Electronics India expressed that as little drops make the mighty ocean, LG is hopeful that national movements such Swachh Bharat Abhiyaan, their own Clean India Clean Brand Shop campaign will certainly create awareness and a sense of responsibility amongst fellow Indians and that they will come together with us in making these campaigns a huge success and a clean India.
